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Social Psychology (SAGE Course Companions) by Carol Brown

By Carol Brown

Social Psychology offers scholar readers with crucial aid with all elements in their first path in social psychology, together with suggestion on revising for checks, getting ready and writing direction evaluate fabrics, and embellishing and progressing their wisdom and abilities in accordance with path specifications on a social psychology path.

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Social Psychology (SAGE Course Companions)

Social Psychology presents pupil readers with crucial support with all facets in their first direction in social psychology, together with recommendation on revising for checks, getting ready and writing direction overview fabrics, and adorning and progressing their wisdom and talents in accordance with direction requisites on a social psychology path.

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T asks 2 and 3 above ar e then designed to aid your answer to this question as you then need to show how these principles actually apply in practice, showing evidence for these pr ocesses in r esearch studies. Be specific about the evidence for them and do not then for get to consider any pr oblems with their involvement in social cognition and any methodological dif ficulties in the studies. Common Pitfalls • • • • Do not forget to evaluate. Do not assume the processes described are bad, for example, stereotyping, as they are actually useful in helping to make sense of the world.

This chapter provides you with enough infor mation to write a brief intr oduction, but you then need to use your studies to show wher between individual and cultural dif e a dir ect link has been pr ovided ferences and the self and if this is valid or whether, and how , such a link can be criticised. qxd 2/20/2006 11:43 AM Page 31 SOCIAL COGNITION 31 Common Pitfalls • • • The concepts in this chapter are often similar but do have different meanings – you must ensure that you are familiar with each term and theory to avoid confusion in an essay.

False consensus effect Since consensus was an important factor in Kelly’s (1950) model, its role has been closely examined and it has been discovered that errors occur because we tend to assume that our behaviour is typical, even when this may not be the case, and therefore assume that everyone else would make the same assumptions. This is most likely to occur when we have strong beliefs about something. qxd 2/20/2006 11:43 AM Page 45 ATTRIBUTION 45 as due to external factors). In part this maintains a sense of control and also a belief in a just world.

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