By Saskia Faulk
The unfold of HIV/AIDS impacts companies in all sectors, all industries and all nations. for corporations and businesses far and wide, the query is not any longer even if to do so on HIV/AIDS yet which activities to take. Complete with a powerful assortment of complex history and study on HIV/AIDS and a foreword by Dr. Peter Piot, former Executive Director of UNAIDS, this volume collects case stories of managers around the globe confronted with demanding HIV/AIDS-related administration judgements. AIDS and Business will fascinate the normal reader looking an figuring out of the HIV/AIDS pandemic and to the complex reader trying to enhance a extra refined knowing of the impression of the sickness. The case reports during this quantity, set in 9 nations, element the issues facing companies working in parts the place HIV/AIDS incidence is growing to be. the subjects discussed include figuring out the position of social and cultural components within the unfold of HIV, the various agencies and associations combating the epidemic, designing an HIV communications crusade, HIV trying out, moral concerns, advertising and marketing ethics and CSR, condoms advertising, and designing an HIV place of work software. valuable as a source on HIV/AIDS and company, a suite of case stories, or a coaching device, this e-book encompasses a designated diversity of tools for learning to appreciate the epidemic, designed from a grounded and useful enterprise point of view.
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Extra info for AIDS and Business (Routledge Advances in Management and Business Studies)
Sample text
66 One government program trained peer educators to provide prevention education among female laborers and sex workers. HIV-prevention campaigns targeted at young people were carried out by Programme SIDA and partners at music festivals and civic activities such as beach cleanups. 67 Using a strategy common to countries with similar religious contexts, the Moroccan government has encouraged nongovernmental organizations (NGOs) to service illegal, marginalized, or stigmatized populations vulnerable to HIV.
According to their summary, an evolutionary psychology perspective views gender differences as a result of differential male and female investment in parenthood. A social anthropological explanation is that gender-based differences are determined socially according to local contexts. Like anthropologists, sociologists eschew a biological basis for sex differences and have a variety of perspectives to explain them, including social role theory. Similarly, for psychological constructionists gender differences are maintained by gendered language and social relations.
As the HIV/AIDS epidemic increased in importance as a subject of study, researchers began to advocate that, in order to understand the direction of the epidemic, an understanding of cultural meanings was vital. This was a reaction to the primarily biomedical approach used, without much success, to structure preventive programs at the beginning of the epidemic. Unfortunately, due to alarm over the spread of HIV/AIDS in Africa, much of the focus of HIV and sex-related research was on the “specificities” of the continent, resulting in what some have considered to be a racist analysis (see Gausset, 2001, for an example of these arguments).
